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Notes on dataarchitecture.

Short essays on architecture, cost, hiring and AI: one cartoon, one idea, most days of the week. No tutorials, no listicles.

Mar 14, 2026 Organizational Dynamics

Brent Is Your Senior Data Engineer

Every data team has a Brent. The one person who knows everything. The one person the org can't afford to lose. The one person who's about to …

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Mar 13, 2026 Data Architecture & Strategy

The Self-Service Analytics Maturity Ladder

"Self-service analytics" at most companies means "we gave everyone PowerBI access and hoped for the best."

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Mar 12, 2026 Organizational Dynamics

The Death of the Full-Stack Data Engineer

Stop hiring full-stack data engineers. They don't exist, and pretending they do is burning your team out.

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Mar 11, 2026 Organizational Dynamics

The Dashboard Nobody Uses (EUR60K Lesson)

Three months of development. EUR60K in cost. Zero daily users. The most expensive screensaver I've ever seen.

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Mar 10, 2026 Data Architecture & Strategy

The Data Lineage Maturity Model (4 Stages)

You can't fix what you can't trace. Here's the 4-stage lineage maturity model.

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Mar 9, 2026 Data Architecture & Strategy

The Deployment Pipeline Concept Applied to Data Products

Your data team deploys to production the same way software teams did in 2008. Manually, nervously, with a 1000-step runbook nobody trusts.

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Mar 8, 2026 MVP to Platform

The Series B Rescue - Making Data Investor-Ready in 10 Weeks

Due diligence will find your data problems before you do. One company found out the hard way.

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Mar 7, 2026 Organizational Dynamics + Data Architecture

CALMS for Data Organizations

The DevOps Handbook has a framework called CALMS. Most data teams only do the A. Here's what they're missing.

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Mar 6, 2026 Data Architecture & Strategy

Horizontal vs Vertical Scaling

Vertical scaling is adding RAM. Horizontal scaling is adding servers. One has a ceiling. One doesn't.

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Mar 5, 2026 Data Architecture & Strategy

Data Platform Teams Are Becoming Product Teams

Nobody adopts a pipeline. They adopt a product. That's what most data teams still don't get.

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