Do you actually know what a "data product" is?

Do you actually know what a “data product” is?

The term is frequently used in every boardroom. Most of the time, it’s just a buzzword. “Anything with an API or a dashboard.”

That’s not a product. That’s a deliverable.

An actual data product has: • An owner accountable for outcomes • A lifecycle design, release, maintenance, retirement • A purpose measurable business value, not just usage

Without accountability, you don’t have a product. You have chaos dressed up as architecture.

Drop the buzzwords. Drive the results.

How does your company define a data product?